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Campaign Management Services

Launch, manage, and optimise outbound campaigns without building the infrastructure yourself. From script design to post-campaign analysis, fully managed by BRN Global.

FullCampaign Lifecycle
Real-TimePerformance Monitoring
48hrCampaign Go-Live

What's included

Campaign management covers the complete outbound campaign lifecycle, from initial brief and script writing through daily performance management and final results reporting.

  • Campaign strategy and call guide / script development
  • Agent selection, briefing, and campaign-specific training
  • CRM / dialler setup and list segmentation
  • Live call monitoring and real-time quality coaching
  • Daily performance dashboards (calls made, contacted rate, conversion)
  • A/B script testing and mid-campaign optimisation
  • Call recording, QA scoring, and agent feedback sessions
  • Post-campaign analysis report with actionable insights
  • Multi-channel campaign coordination (voice + email + WhatsApp)

Why outsource campaign management

Running a campaign in-house means splitting your team's attention between execution and their core roles. A managed campaign team from BRN gives you dedicated focus, agents who work exclusively on your campaign, with performance management, QA, and reporting handled daily without you needing to supervise it.

Real-Time Analytics
Fast Go-Live
Daily Monitoring
QA Scored Calls
Trained Campaign Agents
Post-Campaign Report

How we run your campaign

1

Brief & Strategy

You share your campaign objective, target list, and success metrics. We build the strategy and call guide.

2

Script & Training

Scripts written, reviewed, and approved by you. Agents trained on campaign objectives and objection handling.

3

Dialler & List Setup

CRM and dialler configured. Contact list segmented and loaded. Do-not-call compliance checked.

4

Live Execution

Campaign goes live. Supervisors monitor calls, coach agents, and send daily performance summaries.

5

Optimise & Report

Mid-campaign script adjustments based on call data. Final post-campaign report delivered with full analysis.

Campaign types we manage

Lead GenerationProduct LaunchRenewal CampaignsWin-Back CampaignsSurvey & ResearchEvent PromotionUpsell / Cross-sellAwareness Campaigns
FAQ

Campaign Management, common questions

Simple campaigns (existing script, clean contact list) can go live in 48–72 hours. More complex setups requiring custom scripting, CRM integration, or large agent teams typically take 5–7 business days.
Yes. We work inside your existing tools where possible, Salesforce, HubSpot, Freshsales, or your dialler of choice. If you don't have a dialler, we can provide one.
Always. The script goes through at least one review cycle with your team and is only approved by us after you sign off on it.
Daily performance emails covering calls made, contact rate, conversion rate, and any quality flags. You also get access to a live dashboard if required. A full post-campaign report is delivered at close.
English is standard across all campaigns. Hindi and other regional Indian languages are available. International language requirements depend on agent availability, discuss during consultation.

Ready to run a high-performance campaign?

Tell us your campaign objective and we'll propose a team and execution plan within 48 hours.

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